UMCares@Ranau: Bridging the "Ivory Tower" and Grassroots Community
This comprehensive day-long event was designed to celebrate the richness of Malay cultural identity while fostering deep social integration between the public and the academic community of Universiti Malaya.
Morning sessions focused on the "roots" of society through the Rewang Competition, revitalizing communal cooking. Creative bridges were built for the youth via children’s reading competitions and traditional musical drama, acting as educational tools to pass down intangible heritage.
The afternoon session focused on Social Cohesion, involving UM staff and students in traditional Folk Sports (Sukan Rakyat). From congkak to tug-of-war, these games used the universal language of play to build mutual respect and friendship between researchers and the local community.








